22 Oct 2010
by fortuneweb
in Blogs, DoFollow Links, Google, Link Building, Search Engine Optimization (SEO), Search Marketing Strategies
Tags: back links, Blogging, Blogs, DoFollow Links, Google crawl, Google indexing, google instant, Google Main Index, Googles Supplemental Index, inbound links, internal links, keyword rich domains, link exchange, link farms, meta tags, natural search, NoFollow Links, one way links, PageRank, reciprocal links, seach results, search, search engine marketing, search engine optimization, search optimization, searh engine marketing, sem, seo, serps, title tags, URLs
So, you have hundreds of pages on your site that you know to be Search Engine Optimized. The pages are filled with engaging, keyword rich content, the URL structure is keyword friendly, and it is filled with internal links navigating the way to all the other pages of the site. So why are these pages falling off of Google’s Main Index and falling into Google’s “Pit of Despair” the Supplemental Index?
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18 Aug 2010
by fortuneweb
in Local Marketing, Search Engine Optimization (SEO), Search Marketing Strategies
Tags: local search, page load time, seach results, search, search engine marketing, sem, seo, serps, social
Intermediate Level
Over the years you probably have noticed changes to Google’s Search Engine Results Pages. Also known as SERPs, these are the page that display your results each time you perform a search. We are now used to seeing images and videos embedded in our search results. News & blog posts usually show up fairly high on a SERP as well. All in all, there has been a lot more content included in results over time, instead of just the same basic listings. Well, Google is at it again. Some of their recent SERP changes can present issues for companies looking to rank high organically, while others present great opportunities. Here are a few to look out for.
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