Google’s Changing Search Results
18 Aug 2010 2 Comments
in Local Marketing, Search Engine Optimization (SEO), Search Marketing Strategies Tags: local search, page load time, seach results, search, search engine marketing, sem, seo, serps, social
Intermediate Level
Over the years you probably have noticed changes to Google’s Search Engine Results Pages. Also known as SERPs, these are the page that display your results each time you perform a search. We are now used to seeing images and videos embedded in our search results. News & blog posts usually show up fairly high on a SERP as well. All in all, there has been a lot more content included in results over time, instead of just the same basic listings. Well, Google is at it again. Some of their recent SERP changes can present issues for companies looking to rank high organically, while others present great opportunities. Here are a few to look out for.
